A nice mix of electronic and electropop, "3.0" from Big Data (aka Alan Wilkis) is a consistent treat. Throughout the album, there really are no weak spots. Everything flows well, between catchy pop influenced tracks (“Candy”) to heavier electronic work (“Give Me Life”). Wilkis seems to have found the sweet spot between pop and electronic that doesn’t alienate either genre’s target listeners. He deserves kudos for that, as it is a tall feat to accomplish.